W3BG a perfect web marketing strategyPosted by Steve Sanford / Sun, May 24, 2009 at 06:48 PM If you are running any type of company or organization without a well thought out web marketing strategy, then your chances of success are limited to say the least. In today's competitive market you can't afford to be flying in the dark. You need a relevant targeted plan that you can execute, measure and most of all afford, and if you can't determine your ROI you are dead in the water. Companies fail each and every minute because they have no idea what is driving their business, and it starts with an effective web marketing strategy. Take a look at this demo of the award winning team that W3BG has assembled. We can take your next marketing project to success. Maximize your Content Management System for best ResultsPosted by Steve Sanford / Sun, May 24, 2009 at 12:17 PM In the last couple of years more and more companies are realizing just how powerful a Content Management System (CMS) is for managing your digital assets and content, as well as the daily maintenance of the site. For so many years websites were nothing more than online brochures and sadly many still are, but at a very quick pace I’m noticing that client are understanding the benefits of using a real Content Management System (CMS). Good SEO practice a MUST for effective Marketing ResultsPosted by Steve Sanford / Sun, May 24, 2009 at 12:17 PM SEO has become one of the hottest and most misunderstood acronyms that clients ask me about these days and creates a lot of confusion. Most people still don’t really understand that much about SEO or the differences of SEO and SEM, but they seem to know they need it. I think what’s really driving the attention is frankly that the economy is bad and everyone wants to find a way to now improve their business. It’s normal for hard times to make people more interested in the little things they previously ignored. When times are good it seemed like a lot of trouble. So let’s try and clarify what SEO and SEM are and why you need a good SEO strategy to make sure your site is ready for prime time and real results. SEO is the acronym for Search Engine Optimization. Maybe you’ve wondered how you get to the top of Google for example. Google, Yahoo, MSN and all the other search engines make an effort to index the content on your site and they use robot code to do so. To take advantage of their efforts you need to make sure your site is built in a way that makes it easy for them to accomplish that. If you don’t your throwing away free advertising. |
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